MADISON, Wis.—The theme for the 76th annual International Credit Union Day in October has been announced: “One World Through Cooperative Finance.”
International Credit Union (ICU) Day® is Thursday, Oct. 17, 2024. The theme was announced by the World Council of Credit Unions (WOCCU) and the Worldwide Foundation for Credit Unions (WFCU).
“At a time in our history when we seem increasingly divided, we hope our credit unions use the ICU Day 2024 theme to show how our movement brings people closer together through democratic, member-owned financial institutions that put people over profit,” Thomas Belekevich, WOCCU director of member services, said in a statement.
The organizations noted that this International Credit Union Day more than 82,000 credit unions and other cooperative financial institutions around the world are bringing “financial inclusion and a promising future to more than 403 million members worldwide.”
CUs Asked to Do Three Things
For ICU Day, WOCCU and WFCU are asking credit unions to:
- Educate. “Download the ICU Day 2024 poster, theme and logo and display them at your credit union to help us spread the word about this annual holiday that recognizes the important work we do. WOCCU is also offering other promotional materials and tips on how to educate your members and communities about the credit union difference.”
- Celebrate. “Share your plans for the week of International Credit Union Day, along with your credit union's festivities or volunteer efforts on Oct. 17. We have some great ideas about how you can do that. And the best part is, you can share all these activities on social media with #ICUDay2024. WOCCU and Worldwide Foundation for Credit Unions will be sharing those posts throughout the week.”
- Participate. “WFCU invites individuals and institutions to get inaugural ICU Day Pins (shown at right) to wear proudly while making a donation to WFCU. Get your #ICUDay2024 pin or order other “One World Through Cooperative Finance” merchandise, take a photo of yourself and other colleagues wearing your swag, and post it to social media to spread the word and help WFCU reach its ICU Day 2024 fundraising goal of $500,000.”
WOCCU and the WCUF said a limited quantity of ICU Day 2024 pins will be sold for $15 at the 2024 World Credit Union Conference, July 21-24, at the WOCCU/WFCU booth.
Online sales of the ICU Day 2024 pin and other merchandise will begin on Monday, August 12.
‘About Unity’
“International Credit Union Day is about unity. It is about uniting our global credit union movement together," WFCU President Mike Reuter said in a statement. "The ICU Day pins we are offering for donations to WFCU both help unify all layers of our global credit union movement, while inviting everyone to play a role in growing WOCCU and WFCU’s mission of advancing financial inclusion worldwide.”
For info: woccu.org/icuday.