AUSTIN, Texas—Mobile banking sessions among businesses are longer than consumer sessions and they are typically conducted via Apple devices.
Those are two findings from Malauzai Software latest Monkey Insights "little-data" report that highlights mobile banking usage trends based on September data for more than 225 banks and credit unions.
The average session duration for a business is 2:29, a full minute longer than consumers who average 1:20. iPad sessions are even longer, averaging 3:34. Statistically, businesses are more likely to own a tablet than consumers, Malauzai stated.
While Android devices claim 60% of consumer mobile usage, 81% of business usage is performed via an Apple device. iPads constitute 20% of end-usage sessions compared to just over 4% for consumers—iPad usage exceeds usage of Android Smartphones.
Other findings:
- The average value of an internal transfer is $1,950 for businesses compared to $450 for consumers.
- The average size of a mobile check deposit for businesses is $596 per item compared to $405 for consumers.
- The average number of items deposited per month is 3.1 for businesses—not much higher than consumers who average 2.75 items per month.