GRAND RAPIDS, Mich.–CU*Answers has announced the winner of its 2015 Debit Card contest.
A member of PrimeSource Credit Union in Spokane, Wash., was the winner of an Apple iPad Mini in the most recent contest. The member was selected by a random drawing of entries from 56 participating credit unions. The contest added an overall increase of 1.31% in signature-based transactions when compared to the two months prior to the contest.
As part of CU*Overdrive, the CUSO’s low-maintenance marketing package for credit unions, contests are run quarterly for two consecutive months as a way of gathering member e-mail addresses or increasing enrollment in credit union services such as e-statements, bill pay, and debit cards. Contest enrollment is free to all CU*Answers credit unions with an optional full collateral print package for an additional charge.
The contest prize is supplied by CU*Answers, however, credit unions may purchase an exclusive prize to ensure their credit union has a winner.
Separately, CU*Answers said it has expanded its Business Continuity and Resilience team in an effort to enhance the operational resilience of the cuasterisk.com CUSO partner network and increase its capacity for serving the market with affordable, professional services designed to enable credit unions to more effectively achieve their compliance and recovery objectives.
"Financial institutions today are facing increased expectations in performance, availability, and security by the markets they serve, tightening controls and budgets by the boards and governing bodies they report to, and a changing threat landscape to navigate filled with potential disruptive events," said Jim Lawrence, CBCP, manager of business continuity and resilience at CU*Answers. "Leveraging the talent, skills and experience of the core processor has enabled us to better assist credit unions in aligning their IT strategies with business goals, resulting in improved efficiencies and timely response to changing conditions. Sharing the experience and intelligence gathered while protecting the core benefits the network as a whole and allows each partner to focus on what they do best."
As part of its commitment to the network of over 200 credit union clients, CU*Answers said it provides professional and managed services to assist credit unions in the areas of cybersecurity, IT governance and compliance, as well as business continuity and recovery planning through the AdvantageCIO brand. Visit advantagecio.com for more information.