AMELIA ISLAND, Fla. – Alex Castley, engagement and communications manager with $1.25-billion Integris Credit Union in Prince George, B.C., Canada, had been named the 2014 CUES Next Top Credit Union Exec.
Castley’s credit union project about attracting a younger demographic to his credit union in terms of both members and staff was chosen from a group of international applicants, all age 35 or under, who had earlier been selected by a team of judges as finalists.
Castley emerged the winner after a five-part scoring process that included two separate judging panel results, a measurement of his social media engagement, plus audience and online voting.
The other four finalists were Alvaro Macias of $340-million Ascentra Credit Union in Bettendorf, Iowa; Brianne Meszaros of $1.4-billion Royal Credit Union in Edina, Minn.; Jennifer Mravich of $84-million Power Credit Union in Pueblo, Colo.; and Noel Sanger of $1.7-billion United Federal Credit Union in Fort Smith, Ark.
Castley wins a $20,000 educational prize package that includes registration, accommodation and economy airfare to any two CUES’ CEO Institutes – one in 2015 and one in 2016 – and two remote coaching sessions from CUES Supplier member, strategic partner and challenge sponsor DDJ Myers, Ltd.
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