RANCHO CUCAMONGA, Calif.–CO-OP Financial Services has added three new speakers it said will help attendees at its THINK 16 event deliver the technology and sense of social purpose to fulfill the fast-evolving credit union promise to members.
“Credit unions promise to be ‘People Helping People,’ and more than ever that means being purpose-driven, innovative and having the technology modern consumers demand,” said Stan Hollen, president/CEO, CO-OP. “We will not only inspire you to upgrade to ‘People Helping People 2.0,’ we’ll demonstrate it’s the best way to stay viable in the financial services world today.”
The three new speakers include:
- Leila Janah, founder and CEO of Samasource, a non-profit social business that gives digital work to impoverished people around the world. “The business case for doing so is as clear as it is unrealized,” said Janah. “The greatest natural resource in the world that has been overlooked is the brainpower at the bottom of the pyramid.”
- Gary Vaynerchuk, co-founder of VaynerMedia, a social media-focused digital agency. Vaynerchuk stresses the need to put the Internet, social media and mobile technology in the service of a passionate commitment to goals. The titles of his books tell the story: “Crush It! Why Now is the Time to Cash in on your Passion” and “Jab, Jab, Jab, Right-Hook.” Vaynerchuck was a popular speaker at the THINK event in 2014.
- Perry Yeatman, external director of Mission Measurement. Yeatman is a world leader in “measuring social outcomes”: gathering the hard business data to measure the return on investment of purpose-driven corporate initiatives, and help them operate cost-effectively.
THINK 16 is being held at the historic Hotel Del Coronado, in the San Diego, California area, May 3-6, 2016. Registration is $799 for credit union employees, who can register immediately at http://co-opthink.org.