MADISON, Wis.– A university team’s logo and that of a credit union etched into a mountainside. A man popping out of a couch. Letting everyone know it’s a credit “YOUnion.” Those are just some of the creative strategies CU marketers have been deploying to ensure its messages are seen and heard.
The very best of those efforts were recently recognized by the CUNA Marketing & Business Development Council, which announced the winners of its 2020 Diamond Awards. Top honors went to a credit union in Guam.
While CUToday.info previously reported the topline winners, readers will find here a listing of all of the winners, including some of the graphics and messages that took top honors.
The winning credit unions include:
Best of Show Winners
The Best of Show winners include:
Diamond Best of Show Award
$250 million – $499 million
Coast360 Federal Credit Union, Maite, Guam, for its “Coast360's Youth Banking Program”
Color Award for Brilliant Use of Art
Greater than $1 billion
GECU, El Paso, Texas, for its “Adair Margo GECU Visit”
Cut Award for Most Edgy
Greater than $1 billion
BECU, Tukwila, Wash. for its “Crop Art Celebrates School Partnership Expansion Campaign”
Clarity Award for Most Sentimental
$250 million – $499 million
Strata Credit Union, Bakersfield, Calif.lif., for its “Strata's 70 Wishes – Community Giving Campaign”
Carat Award for Greatest Impact
Greater than $1 billion
GECU, El Paso, Texas, for its “El Paso Strong – Community Outreach Campaign”
Best Use of Humor Award
$250 million – $499 million
Envista Credit Union, Topeka, Kan. for its “Kasasa – Real Testimonials Exaggerated for your Entertainment Campaign”
Business Development:
- First Heritage FCU in Painted Post, N.Y., for its “Business Development from the Inside Out” entry (assets < $500 million)
- Educators CU in Mt. Pleasant, Wis., for its “Concierge Service” entry (assets ≥ $500 million)
Community Outreach and/or Political Advocacy:
- Community CU in Lewiston, Maine, for its “Bridging the Financial Gap for our Neighbors | Outreach to Immigrants and those in Poverty” entry (assets < $500 million)
- SPIRE CU in Falcon Heights, Minn., for its “SPIRE – New Freedom Partnership” entry (assets ≥ $500 million)
Excellence for Strategic Planning
- Louisiana FCU in LaPlace, La., for its “Louisiana FCU 3-year Strategic Plan” entry (assets < $500 million)
- Tropical Financial CU in Miramar, Fla.a., for its “Get Beyond Money” entry (assets ≥ $500 million)
Multifaceted
- Strata CU in Bakersfield, Calif., for its “Re-brand and Corporate Identity Roll Out” entry (assets < $500 million)
- SAFE CU in Folsom, Calif., for its “SAFE Credit YOUnion” entry (assets ≥ $500 million)
Annual Reports
Less than $100 million
- Katahdin Federal Credit Union, Millinocket, Maine (Category’s Best)
$100 million – $249 million
- Fitzsimons Federal Credit Union, Aurora, Colo. (Category’s Best)
- ISU Credit Union, Pocatello, Idaho
- PAHO/WHO Federal Credit Union, Washington
- Parsons Federal Credit Union, Pasadena, Calif.
$250 million – $499 million
- Coast360 Federal Credit Union, Maite, Guam (Category’s Best)
- CSE Federal Credit Union, La.ke Charles, La.
- First Heritage Federal Credit Union, Painted Post, N.Y.
- Simplicity Credit Union, Marshfield, Wis.
$500 million - $1 billion
Alabama Credit Union, Tuscaloosa, Ala.
City & County Credit Union, Maplewood, Mich. (Category’s Best)
Clearwater Credit Union, Missoula, Mont.
Dort Financial Credit Union, Grand Blanc, Mich.ch.
Merck Sharp & Dohme FCU, Chalfont, Penn.
Greater than $1 billion
- Alliant Credit Union, Chicago
- Educational Systems FCU, Greenbelt, Md.
- GECU, El Paso, Texas
- OnPoint Community Credit Union, Portland, Ore. (Category’s Best)
- SPIRE Credit Union, Falcon Heights, Mich.
- Whitefish Credit Union, Kalispell, Mont.
Brand Awareness
Less than $100 million
- Connected Credit Union, Augusta, Maine
- Liberty Savings FCU, Jersey City, N.J. (Category’s Best)
$100 million – $249 million
- First Alliance Credit Union, Rochester, Mich. (Category’s Best)
- Sebasticook Valley Federal Credit Union, Pittsfield, Maine
- Southwest Louisiana Credit Union, Lake Charles
- Unity One Credit Union, Fort Worth, Texas
$250 million – $499 million
- Ascentra Credit Union, Bettendorf, Iowa (Category’s Best)
- Community Choice Credit Union, Johnston, Iowa
$500 million - $1 billion
- 4Front Credit Union, Traverse City, Mich.ch.
- ALEC, Gurnee, Ill. (Category’s Best)
- Clearwater Credit Union, Missoula, Mont.
- Freedom First Credit Union, Roanoke, Va..
- Frontwave Credit Union, Oceanside, Calif.
- Peach State FCU, Lawrenceville, Ga.
- Quorum Federal Credit Union, Purchase, N.Y.
Greater than $1 billion
- Canvas Credit Union, Lone Tree, Colo.
- GECU, El Paso, Texas
- IHMVCU, Mo.line, Ill. (Category’s Best)
- OnPoint Community Credit Union, Portland, Ore.
- SAFE Credit Union, Folsom, Calif.
- Truliant Federal Credit Union, Winston-Salem, N.C.
Business Development Efforts
$100 million – $249 million
- Centric Federal Credit Union, West Monroe, La. (Category’s Best)
$250 million – $499 million
- CPM Federal Credit Union, North Charleston, S.C.
- Union Square Credit Union, Wichita Falls, Texas (Category’s Best)
$500 million - $1 billion
- Frontwave Credit Union, Oceanside, Calif. (Category’s Best)
Greater than $1 billion
- Partners Federal Credit Union Burbank, Calif.
- SPIRE Credit Union, Falcon Heights, Mich. (Category’s Best)
Complete Campaign
Less than $100 million
- Sioux Falls Federal Credit Union, Sioux Falls, S.D. (Category’s Best)
$100 million – $249 million
- Centric Federal Credit Union, West Monroe, La. (Category’s Best)
$250 million – $499 million
- 121 Financial Credit Union, Jacksonville, Fla.
- Ascentra Credit Union, Bettendorf, Iowa
- Coast360 Federal Credit Union, Maite, Guam (Category’s Best)
- Community Choice Credit Union, Johnston, Iowa
- Sooper Credit Union, Arvada, Colo.
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- 4Front Credit Union, Traverse City, Mich.ch.
- Clearwater Credit Union, Missoula, Mont.
- Credit Union of America, Wichita, Kan.
- Deseret First Credit Union, West Valley City, Utah
- Dort Financial Credit Union, Grand Blanc, Mich.
- Frontwave Credit Union, Oceanside, Calif.
- HFS Federal Credit Union, Hilo, Hawaii
- Listerhill Credit Union, Muscle Shoals, Ala.
- Notre Dame Federal Credit Union, Notre Dame, Ind.
- Tulsa Federal Credit Union, Tulsa, Okla. (Category’s Best)
Greater than $1 billion
- American Heritage Credit Union, Philadelphia
- BECU, Tukwila, Wash. (Category’s Best)
- CAP COM Federal Credit Union, Albany, N.Y.
- Evansville Teachers Federal Credit Union, Evansville, Ind.
- Hiway Federal Credit Union, St. Paul, Mich.
- Hughes Federal Credit Union, Tucson, Ariz.
- Interra Credit Union, Goshen, Ind.
- iQ Credit Union, Va.ncouver, Wash.
- OnPoint Community Credit Union, Portland, Ore.
- Oregon Community Credit Union, Eugene, Ore.
- Partners Federal Credit Union, Burbank, Calif.
- Redstone Federal Credit Union, Huntsville, Ala.
- STCU, Liberty Lake, Wash.
- Tinker Federal Credit Union, Okla.lahoma City, Okla.
- Truliant Federal Credit Union, Winston-Salem, N.C.
- Vantage West Credit Union, Tucson, Ariz.
- WECU, Bellingham, Wash.
- Whitefish Credit Union, Kalispell, Mont.
Content Marketing
$250 million – $499 million
- Louisiana Federal Credit Union, Laplace, La.
- Pelican State Credit Union, Baton Rouge, La.
- Simplicity Credit Union, Marshfield, Wis.
$500 million - $1 billion
- Alabama Credit Union, Tuscaloosa, Ala.
- Greater than $1 billion
- Alliant Credit Union, Chicago, Ill.
- American Heritage Credit Union, Philadelphia
- OnPoint Community Credit Union, Portland, Ore. (Category’s Best)
- Partners Federal Credit Union, Burbank, Calif.
Cutting Edge
Less than $100 million
- Element Federal Credit Union, Charleston, W.V. (Category’s Best)
- St. Tammany Federal Credit Union, Slidell, La.
$250 million – $499 million
- Diversified Members Credit Union, Detroit, Mich. (Category’s Best)
- Evergreen Credit Union, Portland, Maine
- Meridian Trust Federal Credit Union, Cheyenne, Wyo.
- $500 million - $1 billion
- 1st Advantage Federal Credit Union, Yorktown, Va.
- 4Front Credit Union, Traverse City, Mich.
- Kirtland Federal Credit Union, Albuquerque, N.M. (Category’s Best)
- Listerhill Credit Union, Muscle Shoals, Ala.
Greater than $1 billion
- Canvas Credit Union, Lone Tree, Colo.
- Dupaco Community Credit Union, Asbury, Iowa (Category’s Best)
Diamond in the Rough
Less than $100 million
- Members Community Credit Union, Muscatine, Iowa (Category’s Best)
$250 million – $499 million
- Evergreen Credit Union, Portland, Maine (Category’s Best)
- Town & Country Federal Credit Union, South Portland, Maine
$500 million - $1 billion
Neches Federal Credit Union, Port Neches, Texas
Greater than $1 billion
- WECU, Bellingham, Wash.
Digital Advertising
$250 million – $499 million
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- Frontwave Credit Union, Oceanside, Calif. (Category’s Best)
- Neighbors Federal Credit Union, Baton Rouge, La.
- USE Credit Union, San Diego, Calif.
Greater than $1 billion
* Horizon Credit Union, Spokane Valley, Wash.
* U.S. Eagle Federal Credit Union, Albuquerque, NM
* Whitefish Credit Union, Kalispell, Mont.
Direct Mail – Single or Series
$250 million – $499 million
- Dominion Energy Credit Union, Richmond, Va.
$500 million - $1 billion
- Listerhill Credit Union, Muscle Shoals, Ala. (Category’s Best)
- Notre Dame Federal Credit Union, Notre Dame, In
Greater than $1 billion
- American Heritage Credit Union, Philadelphia, PA (Category’s Best)
- Delta Community Credit Union, Atlanta
- Randolph-Brooks Federal Credit Union, Live Oak, Texas
Email – Single or Series
$100 million – $249 million
- Electro Savings Credit Union, St. Louis, Mo. (Category’s Best)
- Unity One Credit Union, Fort Worth, Texas
$250 million – $499 million
- NRL Federal Credit Union, Alexandria, Va. (Category’s Best)
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- Alabama Credit Union, Tuscaloosa, Ala.
- Pima Federal Credit Union, Tucson, Ariz.
- Quorum Federal Credit Union, Purchase, N.Y. (Category’s Best)
- University Credit Union, Los Angeles, Calif.
Greater than $1 billion
- American Heritage Credit Union, Philadelphia
- BECU, Tukwila, Wash. (Category’s Best)
Financial Education
$100 million – $249 million
- Centric Federal Credit Union, West Monroe, La. (Category’s Best)
- Hartford Federal Credit Union, Hartford, Conn.
$250 million – $499 million
- Education First Federal Credit Union, Beaumont, TEXAS (Category’s Best)
- Town & Country Federal Credit Union, South Portland, Maine
$500 million - $1 billion
- City & County Credit Union, Maplewood, Mich. (Category’s Best)
- First Florida Credit Union, Jacksonville, Fla.
Greater than $1 billion
- Hanscom Federal Credit Union, Hanscom AFB, Mass.
- IHMVCU, Moline, Ill.
- SPIRE Credit Union, Falcon Heights, Mich. (Category’s Best)
- STCU, Liberty Lake, Wash.
Internal Marketing Recognition/Incentive Campaign
$250 million – $499 million
- Community Choice Credit Union, Johnston, Iowa
- Greater than $1 billion
- Canvas Credit Union, Lone Tree, Colo.
- Cyprus Credit Union, West Jordan, Utah
- St. Mary's Bank, Manchester, N.H.
- STCU, Liberty Lake, Wash.
- Truliant Federal Credit Union, Winston-Salem, N.C.
Logos
Association or League
- Maine Credit Union League, Westbrook, Maine (Category’s Best)
Less than $100 million
- Journey Credit Union, Des Moines, Iowa (Category’s Best)
$100 million – $249 million
- Community South Credit Union, Chipley, Fla.
- Health Advantage Credit Union, Saginaw, Mich.
- Midcoast Federal Credit Union, Freeport, Maine
- Montana Credit Union, Great Falls, Mont. (Category’s Best)
$250 million – $499 million
- Baton Rouge Telco Federal Credit Union, Baton Rouge, La. (Category’s Best)
- Jolt Credit Union, Saginaw, Mich.
$500 million - $1 billion
- Clearwater Credit Union, Mich.ssoula, Mont. (Category’s Best)
- Deseret First Credit Union, West Valley City, Utah
- Neches Federal Credit Union, Port Neches, Texas
- NextMark Credit Union, Fairfax, Va.
Greater than $1 billion
- GECU, El Paso, TEXAS (Category’s Best)
- Hiway Federal Credit Union, St. Paul, Mich.
- U.S. Eagle Federal Credit Union, Albuquerque, N.M.
Member or Trade Publications/Newsletters
$100 million – $249 million
- PAHO/WHO Federal Credit Union, Washington
$500 million - $1 billion
- Listerhill Credit Union, Muscle Shoals, Ala. (Category’s Best)
- Southland Credit Union, Los Alamitos, Calif.
Greater than $1 billion
- Coastal Credit Union, Raleigh, N.C.
- Local Government Federal Credit Union, Raleigh, N.C.
Membership Marketing
Less than $100 million
- St. Tammany Federal Credit Union, Slidell, La. (Category’s Best)
$100 million – $249 million
- Parsons Federal Credit Union, Pasadena, Calif. (Category’s Best)
- $250 million – $499 million
- Coast360 Federal Credit Union, Maite, Guam (Category’s Best)
- Louisiana Federal Credit Union, LaPlace, La.
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- Campus Federal Credit Union, Baton Rouge, La.
- Frontwave Credit Union, Oceanside, Calif.
Greater than $1 billion
- Alliant Credit Union, Chicago, Ill.
- Commonwealth Credit Union, Frankfort, Ky.
- Dupaco Community Credit Union, Asbury, Iowa
- STCU, Liberty Lake, Wash. (Category’s Best)
Multifaceted
$100 million – $249 million
- Electro Savings Credit Union, St. Louis, Mo.
- Hartford Federal Credit Union, Hartford, CT (Category’s Best)
$250 million – $499 million
- Evergreen Credit Union, Portland, Maine (Category’s Best)
- Meridian Trust Federal Credit Union, Cheyenne, Wyo.
$500 million - $1 billion
- Envision Credit Union, Tallahassee, Fla. (Category’s Best)
- Neches Federal Credit Union, Port Neches, Texas
Greater than $1 billion
- Alliant Credit Union, Chicago, Ill. (Category’s Best)
- America First Credit Union, Ogden, Utah
- American Heritage Credit Union, Philadelphia, PA
- Horizon Credit Union, Spokane Valley, Wash.
- U.S. Eagle Federal Credit Union, Albuquerque, N.M.
One-Time Event
Association or League
- Georgia Credit Union Affiliates, Duluth, Ga. (Category’s Best)
Less than $100 million
- Democracy Federal Credit Union, Alexandria, Va. (Category’s Best)
$250 million – $499 million
- Abri Credit Union, Romeoville, Ill.
- Ascentra Credit Union, Bettendorf, Iowa (Category’s Best)
- Education First Federal Credit Union, Beaumont, Texas
- Meridian Trust Federal Credit Union, Cheyenne, Wyo.
- Navigator Credit Union, Pascagoula, Miss.
- Strata Credit Union, Bakersfield, Calif.
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- Deseret First Credit Union, West Valley City, Utah
- First Florida Credit Union, Jacksonville, Fla. (Category’s Best)
Greater than $1 billion
- All In Credit Union, Daleville, Ala. (Category’s Best)
- Delta Community Credit Union, Atlanta
- Golden 1 Credit Union, Sacramento, Calif.
- Mountain America Credit Union, Sandy, Utah
- PSECU, Harrisburg, Penn.
Ongoing Event
$100 million – $249 million
- Hartford Federal Credit Union, Hartford, Conn. (Category’s Best)
$250 million – $499 million
- Carolina Trust Federal Credit Union, Myrtle Beach, S.C.
- Global Credit Union, Spokane, Wash.
- Pelican State Credit Union, Baton Rouge, La.
- Reliant Community Credit Union, Sodus, N.Y. (Category’s Best)
- Summit Credit Union, Greensboro, N.C.
- Town & Country Federal Credit Union, South Portland, Maine
$500 million - $1 billion
- Alabama Credit Union, Tuscaloosa, Ala.
- American First Credit Union, Brea, Calif.
- Kirtland Federal Credit Union, Albuquerque, N.M.
- Neighbors Federal Credit Union, Baton Rouge, La.
- SeaComm, Massena, N.Y. (Category’s Best)
- Southland Credit Union, Los Alamitos, Calif.
Greater than $1 billion
- American Heritage Credit Union, Philadelphia
- America's First Federal Credit Union, Birmingham, Ala.
- AmeriCU, Rome, N.Y.
- Georgia United Credit Union, Duluth, Ga. (Category’s Best)
Outdoor
Less than $100 million
- St. Tammany Federal Credit Union, Slidell, La.
- $100 million – $249 million
- Extra Credit Union, Warren, Mich.
- Health Advantage Credit Union, Saginaw, Mich.
- ISU Credit Union, Pocatello, Idaho
$250 million – $499 million
- Strata Credit Union, Bakersfield, Calif.
$500 million - $1 billion
- Credit Union of America, Wichita, Kan.
- Freedom First Credit Union, Roanoke, Va. (Category’s Best)
- Tulsa Federal Credit Union, Tulsa, Okla.
Greater than $1 billion
- Bethpage Federal Credit Union, Bethpage, N.Y.
- Delta Community Credit Union, Atlanta
- Mountain America Credit Union, Sandy, Utah
- Rogue Credit Union, Medford, Ore.
- STCU, Liberty Lake, Wash.
- Tinker Federal Credit Union, Oklahoma City, Okla.
- U.S. Eagle Federal Credit Union, Albuquerque, NM (Category’s Best)
Plastic Access Card Design
$100 million – $249 million
- ISU Credit Union, Pocatello, ID (Category’s Best)
$250 million – $499 million
- Coast360 Federal Credit Union, Maite, Guam (Category’s Best)
$500 million - $1 billion
- Listerhill Credit Union, Muscle Shoals, Ala. (Category’s Best)
- Tulsa Federal Credit Union, Tulsa, Okla.
- VSECU, Mo.ntpelier, Vt.
Greater than $1 billion
- GECU, El Paso, Texas
- GTE Financial, Tampa, Fla.
- STCU, Liberty Lake, Wash.
- Whitefish Credit Union, Kalispell, Mont. (Category’s Best)
Point of Sale Display & Retail Merchandising
$250 million – $499 million
- Coast360 Federal Credit Union, Maite, Guam (Category’s Best)
- Fort Bragg Federal Credit Union, Fayetteville, N.C.
$500 million - $1 billion
- Frontwave Credit Union, Oceanside, Calif. (Category’s Best)
- Neches Federal Credit Union, Port Neches, Texas
Greater than $1 billion
- Hughes Federal Credit Union, Tucson, Ariz. (Category’s Best)
Radio - Single or Series
Greater than $1 billion
- Randolph-Brooks Federal Credit Union, Live Oak, Texas
- STCU, Liberty Lake, Wash.
- Truliant Federal Credit Union, Winston-Salem, N.C. (Category’s Best)
- Whitefish Credit Union, Kalispell, Mont.
Re-Brand/New Corporate Identity
Less than $100 million
- Expree Credit Union, Frankfort, Ky.
$100 million – $249 million
- Health Advantage Credit Union, Saginaw, Mich.
- Unity One Credit Union, Fort Worth, Texas
$250 million – $499 million
- Jolt Credit Union, Saginaw, Mich. (Category’s Best)
$500 million - $1 billion
- Clearwater Credit Union, Missoula, Mont. (Category’s Best)
- NextMark Credit Union, Fairfax, Va.
Greater than $1 billion
- MECU Credit Union, Baltimore, Md.
- Whitefish Credit Union, Kalispell, Mont. (Category’s Best)
Segmented Marketing
Less than $100 million
- Members Community Credit Union, Muscatine, Iowa
$250 million – $499 million
- Union Square Credit Union, Wichita Falls, TEXAS (Category’s Best)
$500 million - $1 billion
- Deseret First Credit Union, West Valley City, Utah
Greater than $1 billion
- BECU, Tukwila, Wash.
- Hughes Federal Credit Union, Tucson, Ariz. (Category’s Best)
- MSU Federal Credit Union, East Lansing, Mich.
- Members Community Credit Union, Muscatine, Iowa
Social Media
$250 million – $499 million
- Evergreen Credit Union, Portland, Maine (Category’s Best)
Video (Commercial) – Single
$250 million – $499 million
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- University of Kentucky Federal Credit Union, Lexington, Ky.
Greater than $1 billion
- Whitefish Credit Union, Kalispell, Mont.
Video (Commercial) – Series
$500 million - $1 billion
- Clearwater Credit Union, Missoula, Mont.
Greater than $1 billion
- Delta Community Credit Union, Atlanta
- MECU Credit Union, Baltimore, Md.
- OnPoint Community Credit Union, Portland, Ore.
- PSECU, Harrisburg, Penn.
- SPIRE Credit Union, Falcon Heights, Minn. (Category’s Best)
- Workers Credit Union, Fitchburg, Mass.
Video (Non-Commercial) – Single
Less than $100 million
- Element Federal Credit Union, Charleston, W.V.
- Expree Credit Union, Frankfort, Ky. (Category’s Best)
$100 million – $249 million
- Carolina Foothills Federal Credit Union, Greenville, S.C.
- Electro Savings Credit Union, St. Louis, Mo.
- Members 1st Credit Union, Redding, Calif.
- Parsons Federal Credit Union, Pasadena, Calif. (Category’s Best)
$250 million – $499 million
- Ascentra Credit Union, Bettendorf, Iowa (Category’s Best)
- Union Square Credit Union, Wichita Falls, Texas
$500 million - $1 billion
- NextMark Credit Union, Fairfax, Va.
- University Credit Union, Los Angeles, Calif. (Category’s Best)
Greater than $1 billion
- First Tech Federal Credit Union, Hillsboro, Ore.
- GECU, El Paso, Texas
- LGE Community Credit Union, Marietta, Ga.
- Local Government Federal Credit Union, Raleigh, N.C.
- St. Mary's Bank, Manchester, N.H. (Category’s Best)
- Tinker Federal Credit Union, Okla.lahoma City, Okla.
- U.S. Eagle Federal Credit Union, Albuquerque, N.M.
Video (Non-Commercial) – Series
$250 million – $499 million
- Infinity Federal Credit Union, Westbrook, Maine
- Louisiana Federal Credit Union, Laplace, La.
$500 million - $1 billion
- 4Front Credit Union, Traverse City, Mich.
- Credit Union of America, Wichita, Kan. (Category’s Best)
- First Commerce Credit Union, Tallahassee, Fla.
- Oklahoma Central Credit Union, Tulsa, Okla.
Greater than $1 billion
- America First Credit Union, Ogden, Utah SPIRE Credit Union, Falcon Heights, Minn. (Category’s Best)
Website
Less than $100 million
- BRECO Federal Credit Union, Baton Rouge, La.
- Expree Credit Union, Frankfort, Ky.
- Lana'i Federal Credit Union, Lanai City, Hawaii
$100 million – $249 million
- America's Credit Union, Garland, Texas
- Centric Federal Credit Union, West Monroe, La.
- Sabine Federal Credit Union, Orange, Texas
- Unity One Credit Union, Fort Worth, Texas
$250 million – $499 million
- 121 Financial Credit Union, Jacksonville, Fla.
- Baton Rouge Telco Federal Credit Union, Baton Rouge, La. (Category’s Best)
$500 million - $1 billion
- Bayer Heritage Federal Credit Union, Proctor, W.V.
- HFS Federal Credit Union, Hilo, Hawaii
- Tulsa Federal Credit Union, Tulsa, Okla. (Category’s Best)
- University of Michigan Credit Union, Ann Arbor, Mich.
- Water and Power Community Credit Union, Los Angeles, Calif.
Greater than $1 billion
- Clearview Federal Credit Union, Moon Township, Penn.
- Keesler Federal Credit Union, Gulfport, Miss.
- LGE Community Credit Union, Marietta, Ga.
- MECU Credit Union, Baltimore, Md.
- OnPoint Community Credit Union, Portland, Ore.
- Royal Credit Union, Eau Claire, Wis.
- Teachers Credit Union, South Bend, Ind.
- Whitefish Credit Union, Kalispell, Mont. (Category’s Best)