OSHKOSH, Wis.—Chatter Yak!, a CUSO specializing in marketing, social media, website development and branding, said clients using its Yak! Tracker are seeing “remarkable” results. Yak! Tracker allows credit unions to run contests on social media platforms, and in doing so, generates loan volume, more fans and followers, an increase in engagement, and a stronger social presence, to name a few benefits, the company said.
Among those that have seen sharp increases in lending are clients Verve CU and Alpena Alcona Area CU.
“Chatter Yak! is helping financials think strategically about social media through targeted training and the use of their contest app, and in doing so, helping them prove a revenue stream their CFO’s can smile about,” the company said.