EL SEGUNDO, Calif.– Financial Finesse, a provider of workplace financial wellness benefits, has launched Financial Finesse enterprise (FFe), a distinct arm of business “focused exclusively on serving select financial services firms seeking to evolve their impact by providing participants with access to life-changing financial coaching resources designed to accommodate all life stages.”
According to the company, FFe leverages Financial Finesse's 27 years’ of experience designing award-winning custom programs for clients that include Aetna, Viacom, Nestla and the NFL Players Association, and enables financial services providers to directly engage with every individual participant via a combination of deeply personalized digital and phone based financial coaching services.
“Recognizing how critical it is to empower the demographic of financially stressed employees who historically have been overlooked and underserved by the financial services industry, progressive retirement plan advisors are partnering with FFe as a safe and scalable way to empower the 99% with access to the life-changing financial wellness services they so desperately need in order to enhance retirement preparedness from their first day on the job,” the company said.
"While we have historically specialized in delivering high-touch services designed for large-scale organizations, I started Financial Finesse in 1999 with a mission to empower the masses," said Financial Finesse Founder and CEO Liz Davidson. "The ability to help employees at organizations of all sizes is mission critical, so we started offering streamlined versions of our programs via a select network of distribution partners over five years ago. Now that we have a tested and proven model, where 92% of employees surveyed are making changes to their finances as a result of the program, we have entered into a rapid innovation phase with plans to pursue deeper partnerships with firms that share our values. This is so much more than providing financial security 20 or 30 years from now. These programs make it possible for employees to literally change their lives tomorrow.”
For info: www.financialfinesse.com