BROOKFIELD, Wis.—Fiserv said it is now offering “programable payments capabilities.”
“Programmable payments are particularly well suited to how consumers pay today, allowing cardholders to link multiple funding sources to a single payment card and prioritize a specific funding source based on the type of payment transaction,” the company stated.
Funding sources may include a demand deposit account, health savings account, rewards points, cryptocurrency, or a line of credit, among others, Fiserv said, adding that financial institutions and fintechs can further differentiate their card programs and add more value for their cardholders by choosing from a marketplace of capabilities, such as financial wellness tools, buy-now-pay-later options and rewards.
“Programmable payments allow for flexible configurations, which enable our clients to deliver the personalized payment experiences consumers are looking for,” said Sunil Sachdev, head of fintech and growth at Fiserv. “These modern capabilities will give card issuers the ability to design cards with truly distinctive features that can launch in days, with built-in intelligence like delegated authorization and just-in-time funding.”
Layered Onto Existing Program
Programmable payments capabilities can be layered onto an existing card program without the need to issue new cards. Cardholders will designate how various transactions should be routed for payment.
“A tap of the card at a local restaurant can be funded by the cardholder’s rewards account, while the swipe at the pharmacy is funded from their HAS,” Fiserv said. “In addition, cardholders will have a set amount of time post-purchase to designate which funding source they would like the transaction settled against, in the event they want to change a pre-programmed designation.
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