HAUPPAUGE, N.Y. – GrooveCar reports continued strong growth for its automotive online buying program. In the second quarter 22 new credit unions, ranging in asset size from $10 million to $3.5 billion, joined the program, the company said.
“Providing new and efficient ways for obtaining auto-related information keeps member interest high. Credit unions are building up huge auto lending portfolios and members are expected to sell or trade up during 2017, leading to more volume, GrooveCar stated.
"GrooveCar provides a resource that can meet the online buying needs of members who look for a new vehicle, research trade-in values or buy a pre-owned vehicle, from one location,” explained Robert O'Hara, vice president of strategic alliances, GrooveCar. “It's vital to capture member interest and provide a positive loan and shopping experience. It's a one-stop shop. Credit unions, regardless of asset size, realize they have precious seconds to serve members and direct them to where they need to go in auto buying. The platform delivers on all fronts.”
GrooveCar stated that its online program continues to provide credit unions with an online advantage through engagement and convenience features. Recent upgrades include: Market Value Pricing letting members know what other consumers are paying; a Finance Calculator that offers an option for credit unions to include life and disability insurance and GAP products into the monthly payment; and cloud storage allowing credit unions to access through a password protected log-in their customized marketing support materials.
"In addition to all the inventory, research and shopping tools, GrooveCar also provides marketing support as well as custom programming to match the credit unions wants and needs to increase their success rate," explained O'Hara.
New to the GrooveCar program: Alcon Employees FCU, Texas; Bay Ridge FCU, New York; Belen Railway Employees CU, New Mexico; Corner Stone CU, Texas; Education First CU, Ohio; Educators CU, Texas; Embarrass Vermillion FCU, Minnesota; Employees FCU, Oklahoma; Green Country FCU, Oklahoma; Justice FCU, Virginia; Kerr County FCU, Texas; Lufkin FCU, Texas; Money One FCU, Maryland; Mosaic FCU, Virginia; Northern States Power CU, Minnesota; One Community FCU, West Virginia; Rancho FCU, California; Sacred Heart FCU, Texas; SEFCU, New York; St. Columbkille FCU, Ohio; Taylor CU, Wisconsin; and Victoria FCU, Texas.