CHESTERFIELD, Mo.–NewGround has named Alan Bergfeld as Vice President of Business Development. He will be responsible for leading business development activities in Colorado, Northern Texas and Wyoming.
“We are pleased to welcome Alan to our team as we expand our presence in these states. Alan’s deep understanding of our industry will be an invaluable asset to the company,” said Jeff Winter, Senior Vice President of Business Development.
Bergfeld is an experienced sales professional who has spent the majority of his career helping financial institutions with branch automation equipment. Most recently, Alan served as a Sales Manager at Tipton Systems.
“After working with financial institutions for the last eight years, I found that the way people do business is changing and financial institutions are trying to enhance their retail strategy to meet their needs. NewGround’s capabilities line up perfectly with what financial institutions are looking for, so I was thrilled to be able to join the NewGround team,” said Bergfeld.