FAIRFAX, Va.–NextMark Credit Union has turned over operations of its ATM network to Dolphin Debit.
The $506-million credit union has a dozen ATMs, all now handled by Dolphin, the full-service ATM management company. NextMark serves some 17,000 members primarily in seven counties and five independent cities in the Washington, D.C. area.
The credit union has ATMs at four branches as well as eight other sites, including government buildings.
“For NextMark, two of the biggest factors in its decision to outsource were elimination of the day-to-day management burdens and the opportunity to reallocate staff to focus on the credit union’s main objectives: a great member experience and top-tier service,” Dolphin Debit said.
According to Chief Financial Officer Brian Shostek, Dolphin’s ATM management expertise allows NextMark to relieve the pain points shifting focus away from the institution’s goals.
“It made sense to allow them to focus on the ATMs and for us to focus on the member experience,” Shostek explained.
Before deciding to work with Dolphin Debit, NextMark did consider other management providers, Shostek noted, “but Dolphin’s excellent reputation in the industry was very compelling.”
10 Machines Replaced
Dolphin Debit reported it has replaced 10 of NextMark’s existing ATMs with new ones, and Shostek emphasized the importance of the fleet to the credit union’s ongoing strategy.
“As we grow and expand our footprint into the counties we serve, we anticipate deploying additional ATMs,” he said. “As consumers transition to a more digital banking experience, ATMs serve as a vital resource, especially from an efficiency standpoint.”
He added that “leveraging some of the more sophisticated features that ATMs offer, and empowering users to utilize those features rather than waiting in line to be served by a teller, will boost efficiencies and reduce costs in the long run.”
“Credit unions often don’t realize how much of their time and effort goes toward managing their ATM fleet,” said Gary Walston, CEO of Dolphin Debit. “NextMark Credit Union was savvy enough to take a close look at that and realize those energies could be better directed at their top priority, member service and experience.”