Xtend Names Winninger As New CEO

GRAND RAPIDS, Mich.– Xtend, Inc. announced that effective March 1st, Liz Winninger will become the CUSO’s second CEO. Scott Collins, who has been the CUSO’s CEO since its formation, will remain in the CEO position until Feb. 28th. Winninger has been on the Xtend leadership team since 2013 and currently serves as its Marketing and Business Development Manager.

 “I am humbled by the opportunity the board has given me to serve as the CEO of Xtend,” said Winninger. “It has been a pleasure to work under Scott’s guidance as he built a strong foundation for our CUSO during his tenure. I believe that Xtend is one of a kind, which makes this opportunity even more exciting. Working for a company and a network of CUSOs that actively invests in the future of the credit union movement is both an honor and a privilege.”

Added Xtend Board Chair Barb Mills, “The board is very excited that Liz has accepted our offer to become CEO. She has earned our trust and respect during her tenure with the company, so it was an easy choice for us. I look forward to working closely with her during the transition process and as we continue to grow our great CUSO in the future.”

Xtend provides a wide array of managerial, operational, marketing, technical planning and consulting services for credit unions of all sizes. I

“In short, Xtend is an aggregation point for shared resources that allows credit unions to deliver products and services more cost-effectively,” the CUSO said.

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Copyright Year: 2026
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