DENVER– Denver Community Credit Union is partnering with Phroogal to host a stop on a 10,000-mile road trip, The Road to Financial Wellness, a local grassroots and social media campaign designed to turn local discussions about money into a national conversation on financial wellbeing. The Denver stop took place Galvanize and was open to the general public.
The event brought together local personal finance experts, including Denver Community Credit Union, Consumers United Association, mpowered, the Financial Empowerment Centers program, and others who talked about community resources and answer questions. The event, targeted at Millennials, ended with a happy hour and the opportunity to network with local personal finance experts.
“We’re pleased to partner with Phroogal on this event and to be a part of this important conversation about money on its historic cross county road trip to promote financial wellness,” said Helen Gibson, Denver Community’s Vice President of Marketing & Education. “This program is a natural extension of our award-winning financial education programs available to our members.”
Initiated by the financial education startup Phroogal, this journey across the U.S. is the brainchild of Jason Vitug, a New Jersey resident and former senior executive with a Silicon Valley credit union.
The road trip, which begins on June 1 in Portland, Maine, will include 30 events in 30 locations in 30 days. It’s meant to break the last social taboo – openly talking about money, according to Vitug.