AUSTIN, Texas –Greater Texas/Aggieland Credit Union won three Diamond Awards from America’s Credit Unions’ Marketing and Business Council’s annual marketing excellence competition.
The awards recognized:
- Greater Texas’ Little Lockers campaign, with a “category best” honor for its ongoing campaign to provide books and reading materials to elementary students within Manor ISD.
- Creative assets for Greater Texas|Aggieland’s GuidePoint internal knowledge-based learning platform.
- The Aggieland Credit Union subsidiary for its Angler’s TV commercial, which generated nearly 2,700 new checking accounts.
“These awards highlight the achievements of a team that continually strives to excel in everything it creates,” said VP-Marketing Sidney Henderson. “Every campaign we generate is an opportunity to make a difference for our employees, members, and the community.”
“We are delighted to honor Greater Texas|Aggieland Credit Union with this level of recognition,” added Lesli Bishop, Diamond Awards chair and chief marketing officer at Family Savings Credit Union. “This credit union embodies the spirit of the credit union movement and propels it forward with its innovative marketing approaches.”