LANSING, Mich. — LAFCU has been using the exterior of the Lansing Center, home to Silver Bells in the City, for artwork aimed at raising awareness of the importance of love and equality.
Ten pieces of art projected on the center’s exterior east-facing wall offer healing words depicted by area residents for LAFCU’s Love & Equality Art Initiative. The words are Love, Humanity, Change, Peace, Kind, Empathy, Unity, One, Hope and Heal.
“As a credit union, we want to use our platform for good,” said Kelli Ellsworth Etchison, LAFCU chief marketing officer and chief diversity officer. “This is especially important now, considering what we’ve collectively experienced the past few years. The Love & Equality Art Initiative uses the power of art to project messages that words alone cannot. Each art piece tells a story of what’s truly important in life and serves to connect, inspire and be transformative to the persons seeing it.”
The art has already been displayed statewide on billboards and LAFCU’s social media. Several organizations, including the Lansing Lugnuts and The Eaton Theatre, have also used their platforms to share the images.
“The holidays are a perfect time to express our care for each other and to recognize the power of being kind and of understanding another person’s point of view,” Ellsworth Etchison said. “We can lift up each other through positive exchanges. We hope our healing words spark reflection and make empathy top-of-mind.”