OUCU Unveils Financial 4.0 Website

EAST LANSING, Mich. Oakland University Credit Union has launched its newly updated OU Credit Union Financial 4.0 website and app. 

OU Credit Union, a trade name of MSU Federal Credit Union (MSUFCU), has partnered with Ever Green 3C, a CUSO owned by Reseda Group, which is owned by MSUFCU, to develop the new site and content management system used for educational outreach, financial literacy, and engagement with Oakland University students.

The credit union said the Financial 4.0 site and app are free financial resources designed to help educate students and promote lifelong financial literacy and empowerment. The new Financial 4.0 site will feature all the blog posts, podcasts, videos, quizzes, contests, and event information that individuals are used to engaging with, but with an enhanced design and upgraded user experience. MSUFCU’s Financial 4.0 site and app underwent the same platform update in February 2023, resulting in positive user feedback, the CU said.

“The new Financial 4.0 mobile app will also reflect the same look and feel as the new site. The iOS and Android apps are available for download in their respective app stores. Previous versions of the mobile app will no longer be supported by OU Credit Union,” the CU said. 

“A core part of our mission as a credit union is to provide financial education in the communities we serve,” said Susi Elkins, chief community impact officer at OU Credit Union and President of Ever Green 3C. “Through the creation of free resources like our Financial 4.0 site and app, we continue to find innovative ways to provide individuals of all ages with the knowledge and support needed to be financially successful throughout their lives.”

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