10/19/2016 07:07 pm
MADISON, Wis.—A new report is available that highlights some of the lessons learned and insights gleaned by 10 credit unions that participated in a 20-month Filene Research Institute pilot that sought to learn whether Larky—a mobile tool with location-based smartphone alerts and personalized messaging that offers members free, instant discounts on behalf of their credit union—could drive higher member engagement.